by First Union Lending | Feb 14, 2022 | Marketing
Did you know that Valentine’s Day is an almost $20 billion holiday? Did you also know that, on average, Americans tend to spend anywhere from $85 to $115 on Valentine’s Day? These numbers are not insignificant. As a small business owner, these are numbers that you...
by First Union Lending | Feb 4, 2022 | Marketing
The great thing about advertising online is that you can inexpensively reach potential clients, create brand awareness, and have various channels at your disposal geared toward multiple audience segments. While many small businesses tend to take advantage of sites and...
by First Union Lending | Jan 14, 2022 | Marketing
Digital marketing is an absolute must for any small business looking to remain competitive and increase its bottom line. While you may still be using more “old school” forms of marketing such as radio commercials, print ads, or billboards, you need to integrate a...
by First Union Lending | Dec 27, 2021 | Marketing
When it comes to funeral home marketing, the nuances of what is involved can be trickier than with other forms of business marketing. Everyone, of course, needs this service, but how do you market tastefully and in a way that remains sensitive to the industry and what...
by First Union Lending | Nov 1, 2021 | Marketing
On average, a thriving medical practice is recommended to see anywhere from 30 to 40 new patients per month. The key, however, is attracting those new patients. There seem to be more and more medical practices popping up daily—even in some of the country’s smaller...
by First Union Lending | Oct 19, 2021 | Marketing
The restaurant business can be complicated—and that is an understatement. After last year, many in the restaurant industry are simply trying to figure out how to survive. Marketing is one critical component of any such game plan. An effective marketing strategy that...