by First Union | May 12, 2022 | Marketing
What is Nextdoor? It’s a campaign management platform that allows small and medium-sized businesses to increase their advertising outreach. And according to statistics, one in three US households are on Nextdoor in some form or another. These are people who are...
by First Union | Apr 15, 2022 | Marketing
Good Friday offers small businesses opportunities to hold sales, show promotions, and create various campaigns that spotlight certain products or services. You can take advantage of people having the day off and consequently wanting to shop on Good Friday. People may...
by First Union | Mar 17, 2022 | Marketing
St. Patrick’s Day is one of our more festive holidays. As such, many small businesses tend to take advantage of this particular day to initiate new marketing ideas, promotions, and customer appreciation campaigns. What are some better ways to market this St. Patrick’s...
by First Union | Feb 15, 2022 | Marketing
For those who may not be familiar with the term, brand advocacy is all about spreading the word regarding your brand. A better strategy, for instance, than paid advertising, brand advocacy involves creating a buzz around your brand, often much faster and much more...
by First Union | Feb 14, 2022 | Marketing
Did you know that Valentine’s Day is an almost $20 billion holiday? Did you also know that, on average, Americans tend to spend anywhere from $85 to $115 on Valentine’s Day? These numbers are not insignificant. As a small business owner, these are numbers that you...
by First Union | Feb 4, 2022 | Marketing
The great thing about advertising online is that you can inexpensively reach potential clients, create brand awareness, and have various channels at your disposal geared toward multiple audience segments. While many small businesses tend to take advantage of sites and...